Text 21752, 88 rader
Skriven 2009-03-10 22:26:00 av JIM WELLER (1:123/140)
     Kommentar till en text av LAMAR SUDDUTH
Ärende: Re: Bombardier
======================
-=> Quoting Lamar Sudduth to Jim Weller <=-

 JW> Bombardier

 LS> They have bought out OMC (Outboard Marine Corp.), Johnson and Evinrude
 LS> outboard boat motors too.
 
Yep, that too.

That reminds me of a classical marketing ploy I studied in college.
When Bombardier first introduced their smaller personal snowmobiles
they bought the customer lists of major ski makers and the Johnson
and Evinrude customer lists, merged them and sent out a letter to
people that appeared on both lists. They got a 20% response rate
when the national average is under 0.5% for junk mail.

MMMMM----- Recipe via Meal-Master (tm) v8.06
 
      Title: Jane Burbank's Hushpuppies (Florida Cooking)
 Categories: Corn, Quickbreads, Southern
      Yield: 4 Servings
 
      1 c  Self-rising corn meal-
           -(preferably white stone-
           -ground)
    1/2 c  Self-rising flour
    1/4 c  Pancake mix (see note)
           Pinch salt
    1/2 ts Sugar
    1/4 ts Freshly ground pepper
      1    Egg
      1 md Onion, diced
    1/2 c  Milk, or as needed
           Oil or fish drippings for-
           -frying
 
  Hushpuppies are fried in hot drippings left after frying fish,
  picking up some of the fresh fish flavor.
  
  Combine the corn meal, flour, pancake mix, salt, sugar, and pepper
  in a bowl.  Beat the egg lightly in a measuring cup, and add the
  onion and enough milk to fill to the 1-cup mark.  Mix the liquids
  into the dry mixture well.  If not moist throughout, add a
  tablespoonful or two more of milk, blending well.
  
  Put any fish drippings you may have in a heavy frying pan and add
  enough oil to a depth of 1/4 inch.  Heat and drop a small amount
  of batter into the fat.  If it sizzles, the fat is hot enough.
  Make a test hushpuppy: Drop a teaspoonful of batter in; if it
  spreads like a pancake, the batter is too thin, so stir a
  tablespoonful or two of corn meal into the uncooked batter. If,
  after the test hushpuppy has cooked, it is dense and dry, stir 2
  or 3 teaspoons of milk into the batter. When the batter
  consistency is right, drop the batter from the tip of a teaspoon
  into the pan; cook 6, 8, or 10 at a time, being careful not to let
  the hushpuppies overlap while frying.  Cook until lightly browned,
  3 to 4 minutes, turn, and brown the other side, about 3 minutes.
  Drain on paper towels and keep hot while frying the remaining
  hushpuppies. Add more oil to the pan as needed, a little at a
  time, to prevent cooking. Fat should be kept medium-hot, to brown
  hushpuppies.  Check often so that hushpuppies do not scorch.
  
  NOTE:  In Florida many like to use self-rising flour and corn meal
  as well as pancake mix in hushpuppies and other breads.  If you
  wish, substitute all-purpose flour for self-rising and the pancake
  mix; use plain corn meal in place of the self-rising type.  Then
  to the dry ingredients add 1 tablespoon baking powder and 1
  teaspoon salt.  Add the liquid ingredients, then proceed with the
  recipe as directed.
  
  FROM: The Florida Cookbook, By Jeanne Voltz and Caroline Stuart.
  Typed in by:  Ronnie Wright
 
MMMMM




Cheers

YK Jim


... One should always play fairly when one has the winning cards.

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