Text 570, 217 rader
Skriven 2004-10-28 16:46:00 av Michael Ragland (1:278/230)
Ärende: Group Psychology and Adve
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http://onlypill.tripod.com/id24.html 


Note: This outfit is horribly cynical of human groups. Their contention
is human groups are not rational by nature and follow certain natural
rhythms...emotional peaks and valleys. As they state, "These points are
the predicted occurrences of the peaks and valleys of emotional energy,
and are the primary reason for major shifts in mass psychology. These
Natural Laws will work until the lemmings stop jumping off the cliffs
every seven years." They claim their BOOMBUST TECHNOLOGY is based on
physics and psychometrics....which I don't believe. Nevertheless, the
pain-pleasure so-called research they cite is quite chilling in its
efforts to manipulate "consumers" to buy more products. They don't care
if the "natural cycle" for humans groups turns depressive and sour on
the market. They are just there to get fat off the BOOMBUST TECHNOLOGY
until the lemmings stop jumping off the cliff every seven years. This is
obviously a spanish based organization operating in the U.S. and
possibly elsewhere. F_ck Pitagoras Internacional...even if they are
right. They remind me of "salesmen mafia".

Michael Ragland 

PITAGORAS INTERNACIONAL SA.
THE PITAGORAS INTERNACIONAL SA. TECHNOLOGY
HomePresenting Pitagoras Internacional SA.THE PITAGORAS INTERNACIONAL
SA. TECHNOLOGYTHE BOOMBUST CYCLE POINT PREDICTORMOUNT ST. HELENS ERUPTED
AT 12:02 AM ON 10/ 01/ 2004. I STATED THREE TIMES IN MY TITANIC ARTICLE
THPAYMENT OPTIONS, PRIVACY NOTICE, AND GUARANTEEPITAGORAS SERVICE AND
FEE SCHEDULE!!!!!!!SPECIAL ALERT FOR THE BOOMBUST SUBSCRIBERS!!!!!!THE
BELLOWING WILDEBEEST REVIEW! Copyright 2004 WNKNEW! PUBLISHED
RECOMMENDATIONS!Favorite LinksCONTACT USMARKET SERVICESTOOLS OF THE
TRADEYOU'RE TRAPPED IN A BOX CANYON, STUPID!STRANGELY DRESSED MEN ARE
MARCHING AROUND THE OUTSIDE WALLS BLOWING RAM HORNS! COULD THIS BE
JERICHOCOMMODITIES, A NEW AND RADICAL CONCEPT! THE TRADING RANGE
BLUES!THE BEST INVESTMENTS FOR THE FIFTEEN YEARS!GENTLEMEN, MAN THE
LIFEBOATS!


The BOOMBUST technology has its basis in proven studies going back over
1100 years. Yes, it's true, and, of course, most of you won't believe
us. Your expected disbelief is no accident.What we have to say conflicts
with your belief systems. We will start this essay with some
definitions. This always facilitates communication. A belief is defined
as an unshakable belief in something without need for proof or evidence.
You are conditioned; that is ; Advertising and propaganda From our point
of view as Communication students, behavior modification techniques are
of interest because of the extent to which they may be used in
advertising and propaganda, a suspicion perhaps aroused because
advertising agencies certainly do use the services of psychologists
(Watson himself worked in advertising). In The Hidden Persuaders Vance
Packard (Packard 1957) claims to have unearthed evidence of many
different varieties of behavior modification techniques being used. Our
Research The research we have done suggests that you have been
erroneously led to believe that that academician's and their sponsor,
the state , have told you the truth. When ones adds the choir, the
media, no one dares question the message. Marshall Mcluhan did say "The
medium is the message" The research Pitagoras Internacional SA. has
conducted proves that the all mass movements, and group behavior in
general, have no underlying logic or reason. Riots, fads, and fashions
are all beyond rational analysis. As we reduced the observations into
their basic components,. it became obvious that there is no reason
behind human behavior. Reason is defined as ; Reason is sometimes
narrowly defined as the faculty or process of drawing logical
inferences. From Aristotle onwards, such reasoning has been classified
as either deductive reasoning, meaning "from the general to the
particular", or inductive reasoning, meaning "from the particular to the
general". In the 19th century, Charles Peirce, an American philosopher,
added a third classification, adductive reasoning, by which he meant
"from the best available information to the best explanation", which has
become an important component of the scientific method. In modern usage,
"inductive reasoning" sometimes includes almost all non-deductive
reasoning, including what Peirce would call "abductive". (See also
logic, term logic.) Reason has also been conceived more broadly. George
Lakoff and Mark Johnson explicate reason and its scope in this manner:
Reason includes not only our capacity for logical inference, but also
our ability to conduct inquiry, to solve problems, to evaluate, to
criticize, to deliberate about how we should act, and to reach an
understanding of ourselves, other people, and the world. (Lakoff and
Johnson 1999, pp. 3-4) Reason is often opposed to sensation, perception,
feeling, and desire. These definitions allow us to move forward to the
true nature of human activities. 

The word is rationalization of behavior. The definition is of
rationalize is; rationalize - defend, explain, clear away, or make
excuses for by reasoning; "rationalize the child's seemingly crazy
behavior"; "he rationalized his lack of success" Synonyms: apologise,
apologize, rationalise, justify, excuse We have given the definitions
from the accepted dictionaries We trust that this will suffice to enable
communication, and perhaps create a positive outcome! We may now move
forward to present the reader with the results of our research. We find
very little linkage between facts and the decisions made by the "average
person". Therefore, we can comfortably say that forces other that logic
and reason are the primary motivators behind human behavior. We are
referring to groups in this discussion. What is the cause of human
action? Our research has shown a strong correlation between human
behavior, and certain natural rhythms or cycles. 
These rhythms are as old as mankind itself, and are always present at
times of emotional peaks and valleys. This is the primary cause of our
behavior, and all other explanations are an attempt to rationalize our
actions. It is amazing how much effort is spent attempting to prove that
we are rational animals. Nothing could be further from the truth. We are
rationalizing animals, which is the opposite of a rational animal.
Mankind will be never be rational. Individuals can exhibit rational
behavior, but groups are incapable of rationality.Our presumed
rationality is refuted in the following study. The Science behind
Irrationality As I and others in The Hartman Group have hinted in
earlier discussions (HartBeat 6, HartBeat 11 and HartBeat 12) within
this forum, even though much of the contemporary consumer and marketing
literature rests upon a view of the consumer as a rational,
free-thinking individual, an ever-expanding body of evidence suggests
most real-world behavior is anything but rational. And it's likewise our
belief that this disconnect between theory (consumers as perfect) and
practice (consumers as woefully imperfect) likely explains many of the
shortcomings associated with current marketing perspectives. So rather
than continuing to "spin our wheels" in a vein attempt at portraying
ourselves as something we are not ("all wise" and "all knowing"), why
not suck up our collective pride and meet the enemy face to face? That
is, since most of us readily admit that humans are imperfect, why not
look to see if there are identifiable forces causing us to make mistakes
in similar patterns and similar directions? From a marketing
perspective, wouldn't it be darned interesting to know, for example, any
potential scientific basis underlying our errors in perception and
judgment? To cite but one now infamous example, most of us are guilty in
believing in the "law of small numbers." Even though we all generally
agree that the odds of a flipped coin ending up "heads" is about .5,
most of us encountering three straight "tails" on three successive flips
would place the odds of the next flip coming up "heads" at much higher
than .5, probably on the order of .7 or .8. Also know as the gambler's
fallacy, this lapse in good judgment emanates from our tendency to
exaggerate the degree to which a small sample (4 coin flips) estimates
the population from which it is drawn (infinite coin flips). And as
trivial as this error may seem to you or I, casino operators in Las
Vegas depend on it quite heavily to fill their coffers. On the more
cutting edge front, a number of researchers are now taking a closer look
at the cognitive limits to our ability to properly perceive pain and
pleasure. These researchers are busy immersing human subjects in 39
degree water (supposedly quite painful!) in a variety of settings and
durations and then asking said subjects to evaluate their relative
levels of pain. Contrary to standard economic/business thinking, which
assumes that individuals evaluate painful/pleasurable experiences (a
nice day at Disneyland, a horrible movie, etc.) by "averaging out" their
relative levels of pain/pleasure across the duration of the experience,
these researchers are finding that humans look toward two primary
measures (the level of pain/pleasure at the end of the experience and
the relative change in pain/pleasure across the second half of the
experience) in casting their evaluations. And while it may not be
obvious at first glance, from a retail and marketing perspective these
implications are really quite startling. For example, if it is the level
of pain/pleasure at the end of the experience that counts most,
retailers may wish to seriously consider reengineering the "exit
experience." Wal-Mart might be advised to move their infamous "greeters"
to the exits. Similarly, big-box retailers such as Costco and Sam's may
want to rethink the positioning of the "receipt cops," who hover
conspicuously near the exits. Likewise, if consumers are, indeed, more
sensitive to changes in pain/pleasure relative to an experienced
standard, those retailers in the enviable position of commanding the
highest price premiums (presumably by offering the best mix of products,
services and experiences) may have the most to lose. Put another way, a
retailer offering consistently average products and experiences might be
looked upon more favorably by consumers than one which was originally
far superior but had recently slipped -- even if it's current level was
still superior to the "average" retailer. Of course, these brief
examples only hint at the enormous possibilities to come from what is a
most exciting and (more or less) unprecedented development in the arena
of human/consumer research. Namely, the decision to quit studying humans
"as they should be" and, instead, look more closely at humans "as they
really are." The most important discovery was that the fluctuations in
mass behavior are consistent with certain natural rhythms. This frees us
from most of the wasted energy in the search for the "why". We know
when. The why is always a contrived story that allows us to avoid the
obvious. Most people waste their precious time and resources in a futile
attempt to discern some reliable pattern in these explanations of prior
events.It is assumed that the "explanation" of the pror events is based
on fact and sound logic. No hint is given that these explanations are
merely stories that were created to meet some agenda. 
One might conclude that this illusion of rationality was created to
prevent most people from gaining some control over their lives. Perhaps
it is our need to believe that we are rational that has created this
myth. One could spend a lifetime speculating about this, but we wish to
move beyond the speculation trap, and begin to participate in life. We
have developed a unique system of prediction through the merger of
physics and psychometrics. This combination of scientific disciplines
has yielded a reliable determinant of group behavior. 

Groups exhibit peaks (manic) and valleys (depressive) in their emotional
energies. We live in a bipolar energy field (yin and yang). These swings
in emotions influence the level of commitment to their activities.
Economic activities are the most severely affected. Salesmen know this
process intuitively, and will a push a potential customer almost to the
breaking point for a commitment before that customer has a change in
emotional energy. Yes, salesmen are actually rationally with their
techniques, and much can be learned about human nature by observing
successful salesmen. The BOOMBUST Cycle Point Predictor is the result of
this research. It is the exclusive property of Pitagoras Internacional
SA.. These points are the predicted occurrences of the peaks and valleys
of emtional energy, and are the primary reason for major shifts in mass
psychology. These Natural Laws will work until the lemmings stop jumping
off the cliffs every seven years. It is in the design of life's matrix,
and nature does not change its mind. We know that you will probably
reject our findings, but Natural Law does not require your sanction. We
have no vote in the grand scheme of things, but we do have the
opportunity to learn some of the Natural Laws.

"Tiny green men might have been a better experiment."

Stephen Hawking
(paraphrasing from a "Universe in a Nutshell".
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